Executives At Abc Now Believe That Their Decision To Fire Roseanne Barr From Their Revival Of Roseanne Was A Mistake And The Network’s Spin-off Series The Conners May Flop, According To Areport From Mail Online.
Two senior executives at the network told the outlet that ABC President Channing Dungey’s decision to immediately fire the actress and cancel her show after she made racially charged comments about former Obama adviser Valerie Jarrett was a “knee-jerk” decision that they would later regret.
“We didn’t think it through properly. What Roseanne did was wrong but we shouldn’t have rushed to fire her. It was almost a knee-jerk reaction by Ben [Sherwood] and Channing [Dungey] who should have launched an investigation,” one insider reportedly said. “This would have given them more time to listen to the public, advertisers and cast members to determine the best decision.”
“When we greenlit The Conners we thought that the public would tune in to see the family return but what we’ve discovered is that people want Roseanne – they don’t want the family by themselves,” they explained.
“The marketing and publicity teams are horrified as no matter what promotional material is released – and let’s be honest it’s been limited for a show that launches next Tuesday – Roseanne’s fans come out in force stating that they won’t watch the show.” – READ MORE
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