Big Tech Encouraging Young Users to Vote in Midterms with New Features

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Big Tech Companies, Including Facebook, Snapchat, And Spotify, Are Encouraging Their Young Userbase To Vote Next Week With A Series Of Features.

According to Reuters, “Snap Inc, Facebook Inc and other firms will remind users to vote and link to a nonprofit guide for identifying the correct polling place, ballot items and hours,” in an effort to encourage their young users to vote.

“Santa Monica, California-based Snap on Thursday said it would send a rare blast message to all of its U.S. users on election day, Nov. 6. The message will include the link to poll location information,” Reuters continued, adding that Snapchat’s “Snap Maps feature, which shows locations of users who opt in and locations of special activity, will also link to polling location data.”

Facebook and Spotify will reportedly “display the Gettothepolls.com link,” and “also prompt people to signal to their friends when they’ve voted.”

Ride-sharing service Lyft will also encourage its users to vote by offering discounted and free rides to polls.- READ MORE

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