The NFL had a disastrous weekend when it came to ratings. Numbers have been down all season and it was more of the same for the wild-card games. The biggest surprise was that the best game (Panthers-Falcons) had the biggest decrease year over year. Yes, markets were a big factor, but that was a competitive and entertaining game. Here’s the breakdown:
Titans-Chiefs (14.7) was down 11 percent versus last year’s Raiders-Texans game.
Falcons-Rams (14.9) was down 10 percent versus last year’s Lions-Seahawks game.
Bills-Jaguars (17.2) was down 10 percent versus last year’s Dolphins-Steelers game.
Panthers-Saints (20.4) was down 21 percent versus last year’s Giants-Packers game. (READ MORE)
RELATED: Much like 2016, NFL television viewership numbers went down again in 2017. Except this time, the viewership numbers dropped by a larger percentage than the previous year.
According to USA Today Sports, the average television audience size amongst the NFL’s broadcast partners — CBS, NBC, ESPN, NFL Network, and Fox — fell by 10 percent in 2017. That decline, follows an 8 percent drop from 2016.
As USA Today explains, “NFL broadcasts had an average minute audience of 14.9 million compared to 16.5 million in 2016. CBS, Fox, NBC and ESPN had a smaller audience than 2016.
“ESPN, which included its streaming audience, had the lowest drop among the four networks at a 7.7% decline. Fox had a 9.1% drop, NBC dipped 10.4% and CBS fell 11.2% compared to 2016.” – READ MORE