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Zuckerberg says Facebook will never be a media company—despite controlling the world’s media

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Facebook may control much of the world’s media, but founder Mark Zuckerberg said it is not a media company and never will be.

“We are a tech company, not a media company,” Zuckerberg told university students in Italy, after he was asked whether the company planned to become a news organization. “We build the tools. We do not produce any content,” he elaborated at Rome’s Libera Università Internazionale degli Studi Sociali, according to the Associated Press.

Zuckerberg’s statement raises the question: What, exactly, is a media company these days?

Facebook doesn’t generate its own original content, but it does do a lot of things that make it look not too different from other media organizations.

For example, it is very much in the business of distributing content, with Instant Articles and Facebook Live video. The social network has deals with nearly 140 media companies and celebrities (paywall) to make videos for Facebook Live. And it’s courting TV companies and sports leagues (paywall) like the National Football League. – READ MORE

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