Major Newspaper Fires Opinion Pollsters, Says Reporters Will Actually Talk to Voters Instead
A major newspaper has fired all its opinion pollsters and says it will find out what people are thinking by actually talking to them instead.
Le Parisien, a major title in the French capital, said it will stop paying for surveys which notably failed to predict Brexit and a Trump presidency and will instead hire more reporters and dispatch them to talk to voters directly.
The paper said it had been losing confidence for some time in the Ipsos group, which it sends as much as $30million a year in exchange for regular polling. – READ MORE